NWSL's Kit Campaign

FOUDYS X NIKE

Client

Client

Foudys

Foudys

Type

Type

Campaign

Campaign

,

,

Photo & Video

Photo & Video

Year

Year

2026

2026

About

About

A few weeks ago, we had the privilege of photographing Angel City Football Club's shirts for the upcoming National Women's Soccer League (NWSL) football season. The marketing campaign, created by FOUDYS, aimed to connect Europe's cities and fanbase with a team from the USA. For this commission, we treated the shirt not simply as merchandise, but as a cultural artefact, a symbol of progress and visibility within womens sport. Barcelona provides a powerful counterpart to that story. The Mediterranean atmosphere, graphic urban courts, coastal textures, and layered architecture reflect a city that is expressive, resilient, and constantly evolving, much like womens sport itself. The resulting series celebrates the dialogue between sport and city, presenting the shirt as something lived in and carried through space with confidence and pride. Words can't describe how honoured we feel to have been commissioned with such a project. made #byforma

A few weeks ago, we had the privilege of photographing Angel City Football Club's shirts for the upcoming National Women's Soccer League (NWSL) football season. The marketing campaign, created by FOUDYS, aimed to connect Europe's cities and fanbase with a team from the USA. For this commission, we treated the shirt not simply as merchandise, but as a cultural artefact, a symbol of progress and visibility within women’s sport. Barcelona provides a powerful counterpart to that story. The Mediterranean atmosphere, graphic urban courts, coastal textures, and layered architecture reflect a city that is expressive, resilient, and constantly evolving, much like women’s sport itself. The resulting series celebrates the dialogue between sport and city, presenting the shirt as something lived in and carried through space with confidence and pride. Words can't describe how honoured we feel to have been commissioned with such a project. made #byforma

Credits

Jordi Farré

Photo, Video & Editing

Jordi Porta

Photo, Video & Editing

Odette Fontanes

Modelling

Gerard Cuberes

Photo

Quote

The Mediterranean atmosphere, graphic urban courts, coastal textures, and layered architecture reflect a city that is expressive, resilient, and constantly evolving, much like womens sport itself.

FORMA studio

Credits

Jordi Farré

Photo, Video & Editing

Jordi Porta

Photo, Video & Editing

Odette Fontanes

Modelling

Gerard Cuberes

Photo

Quote

The Mediterranean atmosphere, graphic urban courts, coastal textures, and layered architecture reflect a city that is expressive, resilient, and constantly evolving, much like women’s sport itself.

FORMA studio